Njengoba i-Apple imemezele ukuthi izoma ukumemezela inani lokuthengiswa kwamadivayisi ayo, kokubili i-iPhone, i-iPad ne-Mac abaningi kube ngabahlaziyi abakuqinisekisile ukuthi i-Apple ibisifinyelele kakhulu nokuthi kusukela kulo mzuzu kuqhubeke, konke kuzokwehla. Eziningi kube ngamahlebezi nezifundo eziqinisekisa ukuthi ukuthengiswa kwe-iPhone entsha akulindwanga njengoba bekulindelwe.
Kodwa-ke, abanye abahlaziyi nezifundo baqinisekisa ukuthi ukuthengiswa kwe-iPhone XR ikakhulukazi kungcono kakhulu kunalokho obekulindelekile, eziphikisana nazo zonke izindaba ngakho. Ekugcineni, bonke labo abathi ukuthengisa bekungekho njengoba bekulindelekile nokuthi i-Apple ibinyukile bebeqinisile, ngokusho kwesitatimende sokuthi i-Apple ithumele abezindaba ngemuva kokukhipha amasheya emakethe yamasheya.
Noma iyiphi inkampani ehlose ukwenza isitatimende engakwazi kuthinte kakhulu intengo yamasheya akho, Unesibopho sokubakhipha ezimakethe ngaphambi kokwenza kanjalo, ukugwema ukuthi ngezikhathi zokuqala, ukwethuka nesenzo esiyisisekelo sisabalale kakhulu. Yilokhu okwenziwe yi-Apple, ngoba isimemezelo obekufanele sisenze besingesihle.
Esitatimendeni uTim Cook asithumele kwabezindaba ehlisa okulindelwe ngemiphumela elandelayo yezezimali, imiphumela yezimali izomenyezelwa ngoJanuwari 29, okulandelayo kudalulwa:
- Ukulindela kokuqala kwe-Apple kwakungokwezimali eziphakathi kuka- $ 89.000 billion no- $ 93.000 billion. Izibikezelo zamanje zehlisela leyo nombolo ku- $ 84.000 billion.
- Umkhawulo wenzuzo ka-Apple ungama-38%. Imiphumela elandelayo yezezimali ikhomba ekwandeni kwengxenye yephuzu, ikubeka kuma-38.5%.
- Izindleko zokusebenza ezazilindelwe zazingu-8.700 8.800. Ngokuya nge-Apple, lokhu kuzokwenyuka kuye kwizigidi eziyi-XNUMX.
- Isigaba semali engenayo nezindleko sisuka ezigidini ezingama-550 siye kwezigidi ezingama-300.
- Izinga lentela lihlala lilingana nalokho obekuhleliwe ekuqaleni, futhi limi ku-16.5%
Yiziphi izizathu?
- UTim Cook usho esitatimendeni ukuthi bayakwazi lokho ivumelanisa ukukhishwa kwe-iPhone kungalimaza ukuqhathanisa unyaka nonyaka. Ngenkathi ukuthengiswa kwe-iPhone X bekugxilwe kwikota yokuqala yezimali yenkampani (Q1 2018), ukuthengiswa kwe-iPhone XS ne-iPhone XS Max kusatshalaliswe phakathi kwekota yokuqala yezimali i-Q1 2019 ne-Q2 2019, ngoba zombili lezi zinhlobo kamuva zifike emakethe .
- Amandla edola uma uqhathanisa nezinye izimali Lokhu kulimaze izinga lokushintshisana nezinye izimali, into ebebeyibhekele futhi enganciphisa ukukhula kwemali engenayo ngamaphuzu ayisisekelo angama-200 uma kuqhathaniswa nonyaka odlule.
- Kunemikhiqizo emisha kakhulu emakethe. Ngokusho kukaTim Cook, behlinzeka ngemikhiqizo emisha eminingi emakethe cishe ngasikhathi sinye, bakhawulele ukuthengiswa kweminye yemikhiqizo yabo, bebhekisa ku-Apple Watch Series 4, i-iPad Pro, i-AirPods neMacBook Air.
- Ubuthakathaka bezinye izimakethe ezisafufusa kulimaze kakhulu ukulindela kwenkampani.
Ngokusho kukaTim Cook, ezinye izinto ezingathinta ukuthengiswa kwe-iPhone ukuthi abathengi bazivumelanisa neqiniso lokuthi ama-opharetha awasanikezi uxhaso oluningi kangaka lapho evuselela amatheminali abo, nokuthi amanye amakhasimende (kunalokho amaningi) basebenzise ithuba lokwehliswa okukhulu kwentengo yokushintshwa kwebhethri ukugcina i-iPhone yomunye unyaka ngaphandle kokuvuselela idivayisi.
Amanye amaphuzu, ngokusho kukaTim Cook, athinta imiphumela yezomnotho yenkampani yilezi imali encishisiwe evela eChina, esho ukuthi imali engenayo evela ezweni imele "ukwehla okungaphezulu kuka-100% kwemali yethu engenayo minyaka yonke emhlabeni jikelele." Okusolwa kakhulu kubangelwa ukungezwani kwezohwebo phakathi kweChina ne-United States.
Kepha akuzona zonke izindaba ezimbi, ngokusho kukaTim Cook, njengoba ethathe ithuba ukukuveza lokho kunemiphumela eminingi emihle kwikota edlule, esho ukuthi imali engenayo ye-iPhone inyuke ngo-19% ngenxa ye-Apple Watch nama-AirPods, okwandisa ibhizinisi lokugqokwa ngo-50% uma kuqhathaniswa nonyaka odlule.