Njengoba abaningi benu bazokwazi, uSteve Jobs wayeka ukuba yi-CEO ye-Apple ngo-Agasti 24, 2011 ngenxa yesifo sakhe. Kodwa-ke, akazange ayishiye le nkampani, waze wakhipha umoya wakhe wokugcina. Esikwaziyo kancane kancane, njengoba isikhathi sihamba, ukuthi uSteve Jobs wayebandakanyeke kakhulu kunalokho esasikucabanga kweminye imisebenzi eyake yabona ukukhanya ngemuva kweminyaka eshonile. USteve Jobs wayengumthombo ocacile wokhuthazo konjiniyela be-Apple, abasathinteka yimibono yakhe emnandi. Indlela uJobe abone ngayo umhlaba wezobuchwepheshe yayihlukile, futhi yingakho sinentshisekelo kule ndaba entsha ebone ukukhanya.
Ngo-2011, uSteve Jobs ngibe nengxoxo ende no I-Walt mossberg, umhleli we Ukukhumbula kabusha. Namuhla, Ukuthola kabusha uhlanganyele yonke ingxoxo kaSteve Jobs noMossberg, leyo eyenzeka ngosuku olufanayo uSteve Jobs washiya inkampani ebheka impilo yakhe. Bobabili baxoxe ngekusasa lethelevishini, kungenzeka kanjani ukuthi kube ngenye indlela, lesi yisikhathi lapho i-Apple TV iba nokusebenziseka okukhethekile emlandweni.
Ingxoxo ngaphambi kwesikhathi sayo
Ngokusho kukaMossberg, uJobs akazange abelane ngemininingwane eyimfihlo mayelana ne-Apple TV noma izifiso ze-Apple zethelevishini, ayizange inikeze imininingwane ngehadiwe noma isoftware, uvele wakubeka kwacaca ukuthi into ayifunayo ukuqhamuka nethelevishini edidiyela ulwazi olusezingeni le-Apple. Ngalokhu sisho ukuthi isebenza ngokuvumelana nawo wonke amadivayisi nezinsizakalo eziku-block.
Isithangami sakhe nabezindaba sishiye umbono ongacaci wokuthi uJob wayecabangani. Kodwa-ke, wayefuna ngazi ngqo ukuthi wayebandakanyeka kumaphrojekthi namasu amasha.
Ngathi, "Awu, yini?"
Uthe: Ithelevishini… Sifundile ukuthi sikwenze kanjani futhi kuzoba mnandi. Ngiyethemba ukuyikhipha ezinyangeni ezimbalwa, futhi ngifuna ukukukhombisa yona.
USteve Jobs wayejabule ngalomsebenzi nokuthi i-Apple izoyivuselela kanjani ithelevishini kanye nesikhungo sezindaba. Ngeshwa lowo mzuzu awukaze ufike, uSteve Jobs wasishiya ngo-Okthoba 5 wonyaka ofanayo ngenxa yomdlavuza wakhe wepancreatic, ezinyangeni ezimbili nje eshiye isikhundla se-CEO futhi esevezele uMossberg izinhloso zakhe zokushintsha umhlaba wethelevishini. .
Ukufeza izifiso zemisebenzi nge-Apple TV
Selokhu kwashona uSteve Jobs, i-Apple izamile ukuthola izikhundla emhlabeni wethelevishini, kodwa-ke, lezi zinhloso azizange zithele izithelo. Noma kunjalo, I-Apple njengamanje isebenza ekwakheni insizakalo yethelevishini yokusakaza (njengalokho esikwenzayo ngomculo), okuzokuvumela ukuthi ubone iziteshi ezingama-25 zokukhokha ngezindleko zenyanga eziphakathi kwamadola angamashumi amathathu kuya kwamashumi amane aseMelika. Lesi kungaba yisinyathelo sokuqala esikhulu sokwandisa i-Apple TV. Iqiniso ukuthi ukweqa kwekhwalithi yesizukulwane sesine i-Apple TV kudonse abasebenzisi abaningi, abenze lesi sikhungo sabo esijwayelekile semultimedia.
Iminyango emisha ivulwe nge-Apple TV yesizukulwane sesine kuthelevishini yasekhaya, ukufika kwe-App Store yayo kanye nethuba lokusebenzisa iSiri kungeze inani elengeziwe ngaphandle kokulingana kuze kube manje. UTim Cook umemezele ukuthi ikusasa lethelevishini yizicelo, futhi kunjalo. Okwamanje, bayaqhubeka nokusebenza kusuka kuCupertino ukunikeza amanye amapulatifomu wokuthuthukisa insizakalo ye-Apple TV, okwamanje efriziwe kancane.
Kuyacaca kulolu lwazi ukuthi i-halo yomlingo uSteve Jobs ayishiya e-Apple inkulu kakhulu futhi isathinta ingxenye enkulu yeqembu lakhe, uTim Cook ofakiwe. Uma nje lo moya uqhubeka, i-Apple izoqhubeka nokuthola impumelelo.. Okwamanje, i-Apple TV ibonakala ingenye yamadivayisi azoba sethunzini isikhashana, kungabikho zibuyekezo zehadiwe ezihlelelwe iminyaka embalwa ezayo.