Kusukela kuCupertino, akukaze kubikwe esidlangalaleni ngenani le-Apple Watch eliyithengisile selokhu lafika emakethe ngoMashi 2015 ngesizathu esithile esingeke sazi. Lokhu kuphoqe abahlaziyi ukuthi bazame ukuthola leso sibalo ngokuthunyelwa ngokuthinta imithombo ehlukene.
Izibalo zakamuva ezishicilelwe yi-Strategy Analytics zikhombisa ukuthi ngonyaka we-2019, I-Apple ikwazile ukwedlula yonke imboni yokubuka yaseSwitzerland okokuqala ngqa, kuthunyelwa ama-Apple Watch ayizigidi ezingama-30,7, okungamaphesenti angama-36% kunango-2018. Yonke imboni yokubuka yaseSwitzerland ithumele amadivayisi ayizigidi ezingama-21,1 ukumaketha.
Yize i-Strategy Analytics ingadingi ukusitshela, I-Apple Watch ithandwa kakhulu e-United States naseMpumalanga Yurophu nase-Asia ngenxa yomklamo wayo okhangayo, isikhombimsebenzisi sayo nenombolo yezinhlelo zokusebenza ezitholakalayo. Amawashi wendabuko aseSwitzerland asathandwa kakhulu kubathengi asebekhulile, kepha phakathi kwamawashi amancane kunawo wonke, yiwo aphumelelayo kanye namasongo wokulinganisa.
I-Strategy Analytics ithi:
Abenzi bewashi bendabuko baseSwitzerland abanjengoSwatch noTissot balahlekelwa izimpi ze-smartwatch. I-Apple Watch inikeza umkhiqizo ongcono ngeziteshi zokuthengisa ezijulile futhi iheha abathengi abasebasha, isidingo sabo sama-smartwatches siyanda. Iwindi lemikhiqizo yokubuka yaseSwitzerland yokwenza umthelela kuma-smartwatches liyavalwa. Isikhathi singahle siphele nge-Swatch, Tissot, TAG Heuer, nabanye.
Ngesikhathi samaholide kaKhisimusi ka-2017, I-Apple yeqe ukuthunyelwa kwamawashi aseSwitzerland, kepha kuze kwaba yi-2019, lapho idlule khona le mboni yendabuko unyaka wonke, ithumela cishe inani eliphindwe kabili lamadivayisi unyaka wonke.
Eminye imikhiqizo yaseSwitzerland efana no-TAG Heuer, yethule amamodeli ahlukahlukene ama-smartwatches emakethe, amamodeli aphethwe yi-Wear OS, angazange abe nempumelelo obekulindelwe yinkampani, ephoqa abanye abakhiqizi ukuthi bayeke iphrojekthi yabo ukulungiswa kwesimanje.
