Asazi ukuthi ubani ojabulela okuningi, uma izintatheli zikhuluma lapho u-Elon Musk ekhuluma, noma u-Elon Musk lapho ekhuluma ngokusobala nge-Apple. Ukuthi inkampani yaseCupertino isebenza kugesi, futhi kungenzeka ukuthi iyazimela, imoto iyiqiniso. Kodwa-ke, njengamanje iNkosi yezimoto ezisebenza ngogesi ngu-Elon Musk, oyi-CEO yeTesla Motors (nomsunguli we-PayPal), kanti i-Apple kuzodingeka idlule emkhakheni olinywe ngokuphelele yiTesla Motors, ngakho-ke U-Elon Musk ngakho-ke ukholelwa ukuthi abafana baseCupertino kuzofanele benze amadili nabo ngqo uma befuna ukuzala okuthile kule makethe.
Ngasikhathi sinye, umphathi omkhulu weTesla Motors, engazethembi ngokweqile emsebenzini weGoogle ngemoto yakhe ezimele, ukholelwa ukuthi i-Apple iyona ndlela ehlukile, futhi uthemba ukuthi uTim Cook uzothatha isinqumo sokusungula ibhizinisi ngqo nabakwaTesla Motors ukunikela ngemoto nge izici ezimbalwa zangempela. Kepha kuningi ongakusho, ngoba Njengamanje i-Apple Car (iProject Titan), ayilutho ngaphandle kwephepha elimanzi, iqiniso elikude kakhulu, siyakhumbula ukuthi unyaka ka-2022 ngunyaka obekwe yi-Apple Executive ukuqedela iphrojekthi, ngakho-ke njengamanje kufanele ngabe isesencane ngokoqobo.
Ngokusho kuka-Elon Musk, uma i-Apple ingenzi okuthile ngokushesha, kuzobe sekwephuze kakhulu. Ukholelwa ukuthi ivolumu yokukhiqiza ngeke yanele ngonyaka ka-2020. Kodwa-ke, ubuye athathe leli thuba ukusho ukuthi ukusebenza ne-Apple kungaba yinto enhle. Futhi u-Elon Musk uthanda ukubonwa nekhamera, kepha uthanda ukuzithengisa kakhulu ezinkampanini ezinkulu. Izitatimende ezingabazekayo, ikakhulukazi lapho eze ukubiza i-Apple "ngamathuna kaTesla." Owinile uMusk okwamanje uyaqhubeka namaphrojekthi akhe, kanye neTesla Model 3, ezomaka ngaphambi nangemva komkhakha wezimoto.