Iziphathimandla zezokuncintisana ze-European Union seziqalile uphenyo ngabasizi abahlukahlukene ababonakalayo. USiri, u-Alexa noMsizi weGoogle bayahlolwa e-Europe ukuthi ngabe izinkampani ziyayephula yini imithetho yokulwa nokuthembana.
Ngokusho kwabakwaReuters, i-European Union izobe iqala uphenyo oluthinta ngqo izinkampani ezinkulu zobuchwepheshe, ezibandakanya i-Apple, i-Amazon neGoogle, okuyizinto ebezizovele zixhumane nazo ngaphezu kwezinkampani ezingama-400 ngenhloso yokuthi zikwazi ukuhlola ukuthi ngabe lezi zinkunzi zizoba yini ukwenza imisebenzi eyephula imithetho ye-antitrust. UMargrethe Vestager, uKhomishani Wezokuncintisana wase-Europe, ukuqinisekisile lokho bafuna ukuthumela umyalezo ezinkampanini ezinjenge-Apple ne-Amazon ukuthi bazi ukuthi izinhlaka ezilawulayo ziyababuka. Ngokusho kukaKhomishani, inhloso ukusebenzisana ukwenza imakethe ifinyeleleke kubo bonke. Inhloso yalolu phenyo kuzoba ukuqinisekisa ukuthi izinkampani azisebenzisi ukulawula abanakho ngaphezu kwemininingwane yabasebenzisi ukusizakala ngezimbangi zabo noma ukuthola isabelo semakethe.
Kuyasetshenziswa uphenyo oluningi ezinkampanini ezinkulu zobuchwepheshe, okudala ushintsho oluthile esilubonayo kuzinqubomgomo zalezi zinkampani. I-Apple ivule izinsizakalo zayo kubantu besithathu, into engacabangi eminyakeni embalwa eyedlule. Isibonelo sakamuva salokhu ukuthi i-HomePod isivele ingasetshenziswa neSpotify njengensizakalo ezenzakalelayo yomculo kusukela ekwethulweni kwe-iOS 14. I-Apple iphinde yahlangana nezinye izinkampani, njengeSamsung neAmazon, ukudala indinganiso evulekile yokuzenzekelayo kwasekhaya . Kuzoba mnandi impela ukwazi umphumela walolu phenyo olwenziwe yi-European Union, futhi ngaphezu kwakho konke, izinguquko ezingafinyelela kubasebenzisi ngokusebenzisana kwezinhlelo ezahlukahlukene, ezizosizuzisa sonke.