Ngicabanga ukuthi, ngaphandle kokuthi uhlala kubhamuza elihlukaniswe nakho konke, akudingeki uchaze ukuthi ngubani umculi u-Ed Sheeran. Lo mculi osedume umhlaba wonke ngama-albhamu akhe akamuva, usevele unedocumentary yakhe, idocumentary eyenziwe ngumzala wakhe futhi amalungelo abo aphethwe yi-Apple Music.
Ekuqaleni konyaka, I-Apple ithenge ngqo i-documentary Songwritter idokhumentari lapho singabona khona umculi ngesikhathi sokuvakasha, ephrakthiza futhi esebenzisa isikhathi sokuphumula ukuqamba izingoma ezintsha. Idokhumentari isiyatholakala ku-Apple Music.
Umbhali Wengoma, usikhombisa uSheeran phakathi nohambo lwakhe nangezikhathi zokuphumula asizakala ngazo qamba izingoma ze-albhamu yakhe yakamuva ebizwa ngokuthi Hlukanisa. Umbhali wengoma ubephethwe nguMurray Cummings, umzala kaSheeran, kanti inkampani ezinze eCupertino isikhokhe izigidi eziningana zamadola ukuthatha amalungelo omhlaba wonke. Ukukhuthaza ukutholakala kwale documentary ku-Apple Music, uSheeran uxoxwe noZane Lowe kwiBeats 1, engxoxweni ezophinde itholakale ku-Apple Music kungekudala.
Abafana baseCupertino batshale izigidi eziningi kumasu abo ukuze dala okuqukethwe okwangempela ngenkonzo yakho yokusakaza ividiyo. Kepha ngaphezu kwalokho, ibuye itshale imali enkulu ukuthola amalungelo wokunye okuqukethwe ngesimo semibhalo noma amafilimu.
Konke lokhu okuqukethwe izotholakala kusevisi yevidiyo yokusakaza lapho i-Apple isebenze khona isikhathi esingaphezu konyaka, isevisi engabona ukukhanya ngoMashi ozayo wonyaka ozayo, ekuqaleni, noma ngabe sibheka ukubambezeleka okuqhubekayo kokwethulwa kwemikhiqizo emisha noma imisebenzi, kuba kungenzeka ukuthi le nsizakalo ngeke ibone ukukhanya kosuku kuze kube ngu-2020.
