Ngemuva kokulinda iminyaka emithathu, i-Apple ekugcineni yethule ukuvuselelwa okulindelwe isikhathi eside kwe-Apple TV entsha, yaguqula idivayisi yaba ngaphezu nje kwedivayisi yokudla okuqukethwe futhi ubone izithombe namavidiyo we-iPhone ne-iPad yethu kumabonakude egumbini lethu lokuphumula. Isizukulwane esisha sesine i-Apple TV isisilethele i-App Store yaso futhi iphethwe uhlelo olusha lokusebenza olubizwa nge-tvOS, olufana kakhulu ne-iOS, lapho singafaka khona imidlalo yethu esiyithandayo ukujabulela imidlalo ku-iPhone yethu ngendlela enkulu noma i-iPad .
Eminyakeni emine eyedlule, u-Apple wathenga inkampani yakwaChomp, eyenziwe nguBen Keighram, owaba yingxenye yabasebenzi babafana baseCupertino. UKeighram uqhubeke wadlala indima ebaluleke kakhulu ekwakhiweni kohlelo olusha lokusebenza lwe-Apple TV i-tvOS yesizukulwane sesine, ithuthukisa isici sayo esibonakalayo nesisebenzayo, kepha manje ngokusho kwencwadi i-Re / code isanda kumemezela ukuthi izoshiya inkampani izisungule futhi, kuze kube yimanje ithengwe yi-Apple.
I-tvOS yisinyathelo esikhulu kakhulu uma kuqhathaniswa nesizukulwane sesithathu se-Apple TV namabhokisi asethelwe phezulu ngokujwayelekile, ngenxa yokwethulwa kweSiri ukulawula ukusebenza ne-App Store yayo ukufaka noma yiluphi uhlobo lomdlalo noma uhlelo lokusebenza. Ngaphandle kukaKeighram kufakwe izinto zokusesha nokutholwa ozenzile nenkampani yakho yakudala.
Ngesikhathi kwenziwa i-tvOS, uKeighran wasebenza ngaphansi kweso likaBill Bachman. Naye uBachman wabika kuRobert Kondrk, iphini likamongameli we-iTunes wokuqukethwe, owabika kanjalo ku-Eddy Cue. UKeighran akafunanga ukunikeza izizathu zangempela zokuhamba kwakhe kwa-Apple, Ukuphela kwento ayiqinisekisile ukuthi ufuna ukwenza kabusha iphrojekthi entsha yodwa kuze kube ngumzuzu inkampani yakhe itholwe yi-Apple.