Pave nenguva kubva ipapo Apple haishandisi sirogani yayo "Funga Zvakasiyana". Yakatangwa neminiti yeminiti yeTV kushambadzira mu1997, apo Apple yaive ichiedza kugutsa vanhu kuti vatenge Macintosh pachinzvimbo cheIBM PC, uye haina kumbobvira yashandiswa kubvira 2002. Nguva yekupedzisira Apple yaakashandisa "Funga Zvakasiyana" se chiratidzo chaive chekutsigira iPod mukutengesa kwayo.
Asi dhipatimendi repatent Apple inocherekedza kuti kambani yakawedzera hurukuro seye European brand kufukidza marudzi manomwe matsva ezvigadzirwa.
Apple yakagadzirisa kodzero ye "Funga Kwakasiyana" tagline uye yakawedzera zvakanyanya tagline yezvigadzirwa zvayo zvitsva. Iyo sirogani ikozvino inovhara Apple Watch (horology uye chronometric zviridzwa; mawatch), Apple Pay (mabasa emari); Apple Penzura, iPad (makomputa, chinyoreso), mitambo, manejimendi manejimendi, masevhisi ekubhadhara, nharembozha, kutepfenyura, mumhanzi, terevhizheni, mabasa edzidzo uye Siri (kuchengetedza software yekudyara mumunda wemitauro, mutauro, mutauro, kuziva kutaura uye kutaura -kuziva kudimikira).
Iine Apple Kit sebasa rekutanga nhasi, zvakaoma kuona kuti kambani ingashandise sei tagline mazuva ano, saka zvinogona kudaro ingova nzira yekudzivirira kudzivirira vamwe kuzviita (patent uye shandisa motto)sezvo chiri chakakosha chikamu chenhoroondo yaApple.
Iyo yeTV kushambadzira iyo yakaburitswa muna 1997 yakataurwa naRichard Dreyfuss naSteve Jobs, vachinge vataura vhezheni yekutanga vasati vafunga kuti yaive "zano rinotyisa."
Apple yakabhadhara mutero kuchiratidziro nenzira dzakasiyana siyana mumakore achangopfuura, ichangoburwa mumabasa eSwift.
Unogona kuona vhidhiyo yakataurwa naSteve Jobs pazasi: