Sezvo kambani yeSweden ichienderera ichigadzirira IPO yayo, Spotify inoramba iri tarisiro yetekinoroji kutarisisa. Mumushumo uchangoburwa wakapihwa nekambani iyi, unoti panopera gore, huwandu hwevanobhadhara vari pakati pemamiriyoni makumi mapfumbamwe nemaviri nemasere nemapfumbamwe, huwandu uhwo nhasi hunoratidzika kunge hune tarisiro, kuona kukura kwezvino kwekambani mumwedzi ichangopfuura.
Nhasi, Apple inomhanyisa mimhanzi sevhisi yasvika vanyoresa mamirioni zana, mufananidzo unoiisa pamwe nehafu yevanonyoresa iyo yakasimba yeSweden parizvino. Sekureva kwaEddy Cue, uyo akazivisa ichangoburwa yepamutemo nhamba yevanyoreri veApple Music, parizvino pane mamirioni masere evashandisi vari kuyedza Apple yekushambadzira mimhanzi sevhisi
Mumushumo mumwe chete, Spotify akashandisa rondedzero ine rupo kutsanangura vanyoreri vakabhadharwa.
Isu tinotsanangura Vanyori vePrimiyamu sevashandisi vakapedza kunyoresa neSpotify uye vakaita nzira yekubhadhara yePrimiyamu sevhisi. Vatapi vedu vePrimiyamu vanosanganisira ese maakaundi akanyoreswa muFamily Plan. Yedu Yemhuri Chirongwa ine mukuru anonyorera uye anosvika mashanu mamwe maakaunzi, achibvumidza vanosvika vatanhatu maPrimary vanyori pakunyorera kuFamily Plan. Vanyoreri vePrimiyamu vanosanganisira vanyori vari mukati menguva yenyasha inosvika pamazuva makumi matatu mushure mekukundikana kubhadhara mari yavo yekunyorera.
Iyo tsananguro uye kuti huwandu hwevanyori vanoverenga sei, ese Apple uye Spotify Chakavanzika patinotaura nezve maakaundi emhuri, asi zvinonyanya kuitika kuti Apple inoverenga huwandu hwevanyoreri hwainayo nhasi nenzira imwecheteyo.
Kunyangwe zvaitarisirwa nekambani, iwo manhamba ane chekuita nenhamba yevanyori vekupera kwegore ra2018 anoratidza kudzikira mukukura kwekambani. Mari inowanikwa mu2017 yakakura ne39%, asi zvinoenderana nezvakafanotaurwa, kambani inotarisira kukura gore rino riri pakati pe20 ne30%.
