Mubhizimusi renyika mune vanowana mukana vanoziva kutora mukana wenguva yakakodzera nenzvimbo kuti vakwanise kuwana mabhenefiti akakosha vachirasikirwa nevamwe vanhu. Patent trolls muenzaniso wakajeka weizvo zvandiri kutaura nezvazvo, nekuti aya marudzi emakambani anozvipira kutenga makambani ane huwandu hukuru patents muzita rako uye izvo zvichaburitswa kana kambani pakupedzisira ikavhara madhoo ayo.
Kune rimwe divi, isu tinowana mamwe makambani anoda kutora mukana wekukwevera kwechiitiko, zita rechigadzirwa kana chemunhu kuti akurumidze kuwana mukurumbira pamusika. Muenzaniso wakajeka, uye une hukama neApple, unowanikwa mune yeItaly fashoni kambani yakanyoresa zita rekuti "Steve Jobs" seyayo trademark muna 2012. Apple timu yepamutemo yakakwira pamusoro pavo.
Ivo hama Vincenso naGiacomo Barbato, vakanyoresa izwi rekuti "Steve Jobs" sechigadzirwa mutsara, mushure ita shuwa iyo Cupertino-based kambani yanga isina kodzero kwazviri. Sekureva kwehama dzeBarbao kune repepanhau reRepubblica Napoli:
Takaita chidzidzo chepamusika uye takasimbisa kuti Apple, imwe yekambani dzetekinoroji yepasirese, yakanga isina kumbobvira yanyoresa zita remuvambi wayo sechiratidzo, saka takafunga kuzviita.
Mhosva yaApple inopokana nekambani iyi yakarambwa neIntellectual Property Court yeEuropean Union muna 2014, Asi hazvina kusvika ikozvino, apo hama dzakakwanisa kutaura nezve maitiro, sezvo anga ari mazuva mashoma apfuura apo Apple pakupedzisira yakange isisina imwe nzira yepamutemo yekudzivisa kuita bhizinesi vachishandisa zita remuvambi wayo.
Kutanga, Apple yakamhan'arira kambani kuti ishandise zita raSteve Jobs. Sezvo iye akaona kuti iyi nzira yakanga isina nzira yekubuda mushure mekunge yaraswa neEuropean Court, aive akananga kuchiratidzo chakashandiswa, "J" chinoratidza kuruma kune rimwe remativi ayo, mucherechedzo sezviri pachena hazvikanganisa chero zvigadzirwa zvemakambani eAmerica.