La Umthetho Wezimakethe Zedijithali Kufanele igcwaliseke endaweni yamazwe angama-27 akha i-European Union. Lokhu kudale ukuthi i-Apple ihambe ukuze ivumelane nezinguquko ezethulwe kulo mthetho wokungathembeki. Eziningi zalezi zinguquko Bazoshintsha indlela esazi ngayo i-iOS ecosystem ngokufika kwezinye izitolo zezinhlelo zokusebenza noma ukukhishwa kwe-NFC chip ukuze ukhokhe ngamasistimu ngaphandle kwe-Apple Pay. Nokho, Kungani, uma i-Apple isivele inakho konke okulungiselelwe ukwandisa lezi zinguquko e-European Union, ingabe ayikwenzi lokho emhlabeni wonke?? Impendulo ilula: u-7% kuphela wemali engenayo ye-App Store evela e-EU.
I-Apple iqoqa kuphela u-7% wemali engenayo ye-App Store e-European Union
Ngenyanga kaMarch the izinguquko kumadivaysi e-Apple abo bonke abasebenzisi e-European Union aba buyekeza ku-iOS 17.4, inguqulo ekhona njengamanje isikhathi se-beta. Lesi sibuyekezo sihlanganisa izinguquko ezingaphezu kuka-300 ukuze zihambisane nemithetho ye-European Union antitrust eholwa uMthetho Wezimakethe Zedijithali esizwile okuningi ngawo eminyakeni yamuva.
Enye yezinguquko eziyinhloko yi- ukufika kwezinye izitolo zohlelo lokusebenza ku-App Store ngakho abasebenzisi bazokwazi ukufaka izinhlelo zokusebenza zezinkampani zangaphandle ngaphandle kokudlula esitolo se-Apple. Ku-Big Apple, lokhu kuyinkinga enkulu yezokuphepha ephikisana nakho konke abasebenze kukho eminyakeni yamuva mayelana nobumfihlo nokuvikelwa kwabasebenzisi, yile ndlela u-Tim Cook aphawule ngayo engqungqutheleni yezomnotho nedatha yekota yokuqala yezimali ezinsukwini ezimbalwa ezedlule. .
Ngokomongo nje, izinguquko zisebenza emakethe ye-EU, emele cishe amaphesenti ayisikhombisa emali engenayo yethu yomhlaba wonke ye-App Store.
Ngaphezu kwalokho, sikwazile ukwazi lokho Imali engenayo etholwa yi-Apple e-European Union App Store ingama-7%. Lokhu kusho ukuthi umthelela wezinzuzo zezomnotho ungase ungabi mkhulu njengoba bekulindelekile. Kepha futhi ichaza esinye sezizathu zokuthi kungani i-Apple kungenzeka ukuthi ayizange ifune ukwandisa yonke le misebenzi emhlabeni wonke. Ukushintsha izindlela zokukhokha nokukhulula i-NFC ukuthi ikhokhe ngezinye izinhlelo zokukhokha kumelela ukulahlekelwa kwemali engenayo encane uma lezi zinguquko zitholakala endaweni eyodwa yomhlaba.
Kodwa-ke, u-Apple ucela ukuqaphela futhi alinde ukuthi lokhu kwamukelwa kuzoba njani. Eqinisweni, yilokhu uTim Cook akusho ezinsukwini ezimbalwa ezedlule:
Mayelana nokubikezela ukukhetha okuzokwenziwa onjiniyela nabasebenzisi, kunzima kakhulu ukwenza lokho ngokunembile. Ngakho-ke, sizobona ukuthi kwenzekani ngoMashi.