When Apple released the two versions of the iPhone 6, the most preferred by users were the 4,7-inch models. It was something logical, considering that iPhone users came from a 4 or 3.5-inch screen of the iPhone 5 / 5s or 4 / 4S respectively. But, according to Consumer Intelligence Research Partners, the 5.5-inch model is gaining popularity and the 6s iPhone Plus took care until 37% of sales of the first 30 days, while the iPhone 6 Plus remained at 25% in its first month on sale in 2014.
On the other hand, the report also ensures that the Android users they are deciding on an iPhone more than ever, all thanks to the iPhone 6s. In 2014, the percentage of switchers was 12%, while this year the percentage of users who have changed from the green robot to the apple has reached 26%, more than double than 12 months ago.
It has always been said that Apple does not do market research, but it seems that on the subject of phablets o phones it has not been so. Some analysts claimed long ago that the sales of large smartphones would increase by the end of 2014, so Apple decided to increase the size of its iPhone at the right time. I do not think that a company of the stature of Apple has been lucky, if not that it has been able to wait for the right moment to launch large phones when they have really started to interest. Many, including Wozniak, think Apple was late, but the Consumer Intelligence Research Partners study doesn't seem to agree with iWoz.
One last piece of information in the report is also interesting, and that is that 71% of users say that Apple told them about the benefits of the iPhone 6s and 6s Plus so that they could acquire the new smartphone. In other words, they persuaded customers. In 2014, customers "invited" to buy the iPhone 6 reached 91%.
