Do you remember when they talked about AirTags that never arrived? Apple's locator device never quite arrived after all the rumors that were being launched every so often. There was a desire for AirTags and the main competitors were making cash with a device that they already had. No more losing our keys, backpack, or even our pet. We just had to get hold of some Tiles and take them along with everything we didn't want to lose, of course until the AirTags arrived and Apple made everything easier. And worst of all, now we just found out that Tile not only helps us find our devices, it also sells our location information, and this is something unacceptable ... Keep reading that we will tell you all the details of this controversy.
This was precisely one of Apple's maxims when launching a product like the AirTags: our data was not going to be shared, no one would have access to our locations. But what has happened in the case of Tile is that the company was bought by Life360, a company that allowed us to locate our entire family using their devices, it took over Tile and it seems that they have continued to make cash ... Yes, they say that they do anonymously, but The Markup (NGO that evaluates the use of technology) has discovered that Life360 is selling data to brokers who are delighted to know location data. Life360 as we say has confirmed pointing out that they do it anonymously, but if they hid it at first who says this is true.
A very dangerous practice. They offer a service to help us locate anything we want, but in the end they offer it to us as a Trojan horse to continue selling this data to third parties since today this data is a very precious asset. So now you know, if you are thinking of buying a Tile or AirTag type locator device, opt for the apple version. Knowing the policies of Cupertino we doubt that they are involved in practices similar to those of Life360 with Tile.