Only 14,8% of iPhone users will buy the iPhone 7

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Piper Jaffray analyst Gene Munster has been conducting various market research on user expectations with the launch of the iPhone 7 and iPhone 7 Plus. Both analysts and investors They are concerned about the low innovation that the new models will offer us, which will look very similar to the current iPhone 6s.

This continuity in the previous model, the same as two years ago, does not inspire users to buy this new model that will arrive in the month of September. According to some of the analysts, iPhone sales could fall to 2014 levels confirming that high-end smartphone sales are slowing down.

Casually Samsung with the Galaxy S7 and S7 Edge is proving the opposite, since it is reselling high-end devices like it hadn't in the last three years. But that is a different issue. According to Munster, to carry out his latest study on possible sales figures, he has based on the opinion of 4oo American iPhone users. In its report, it states that only 14,8% of users plan to upgrade their device to the next model that the company will launch on the market in September.

Of the rest of the respondents we found that 29% are considering updating their device for the iPhone 7, but at the moment it is not a priority for them. Munster ensures that as the date of presentation of the iPhone 7 approaches, many will be the users who will change their minds and will finally decide to update their current device.

The devices used by the people who have been part of this study are currently being used in two-thirds of an iPhone 6 or iPhone 6 Plus plus older modelsWhile a third are using the model that the Cupertino-based company launched last year, the iPhone 6s and 6s Plus.


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  1.   iOSs said

    I'm honestly not going to buy it, it seems to me more of the same and that I am a fanatic_iOS I have gone through all the models 3,4,5 and 6. But as the leaks are true it seems like a shit gentlemen of Apple, you have to innovate more all cell phones seem the same and more with the ugly covers that people buy.

  2.   elpaci said

    Reinventing the wheel is silly and further innovation is difficult. Surely update but it does not take away my sleep today, nor tomorrow either, of course

  3.   Djgeorge said

    What that 14.8 tells me is that users agree with the iPhone they have, that translates into a good product.

  4.   nando said

    Normal that this year is not revolutionary, next year the iPhone turns 10 years old

  5.   Samuel Afonso Matos said

    Well, I probably will not renew it because my iMac over 8 years old needs a replacement and I can use my iPhone 6 for another year without problems, but if the design is like the first image in the article, I like it a lot. I do not understand that people worry so much about the exterior design of the iPhone when it is exquisite, with tremendous materials, which will include software improvements, with iOs 10, and hardware. Many mobiles imitate the current design of the iPhone and almost all the criticisms are praise for the design ... I am very good with the current design and if you come from an iPhone 6 or earlier, the change is very positive. Obviously, if I had a 6S I would not make any changes.