Amazon customers and the company itself have had quite a busy few days. Recently, the online selling company made a modification to its identification system and implemented the two-step identification system, making the platform much more secure. Now, Amazon has been forced to reset an unknown number of customer passwords without their knowledge after what could have been a massive password theft. No data has been made public about the theft of information or the number of passwords reset by the company.
Amazon's helpdesks have been inundated with customer communications questioning the reasons why they have received emails from the company telling them that their passwords had been changed. The same message has been sent to customers through the internal messaging system, so it follows that the measure has indeed been taken by the company after allegedly having suffered an attack.
In the communication email itself, users were prevented from thinking that their original passwords had been in danger or that this information had reached third parties with malicious intentions, but it is specified that the password change is part of a framework of preventive measures that They obey an Amazon precautionary protocol. This is a very clear marketing measure, since if there is something that customers appreciate in this type of situation, it is the company's precaution, even if it involves an excess or an excess, such as changing a user's password without their consent. .
For all this, the week has been focused on security, within the heart of Amazon. First for the activation of the two-step identification system and now for the warning message to users and the massive reset of passwords. All this, on the eve of Black Friday, in a week full of offers and with a lot of traffic on the web.
