The humanitarian crisis that Ukraine is suffering continues to produce political, economic and social movements on a daily basis. Large companies like Apple have wanted to get involved in the conflict by stopping the shipment and sale of products in Russian territory. In addition, Apple has decided to block the download of Russian apps RT News and Sputnik News outside of Russia. A few hours ago, those from Cupertino enabled a donation system to help in the humanitarian crisis in Ukraine through UNICEF available on iTunes.
Apple manages donations to Ukraine through UNICEF
The big apple led by its CEO Tim Cook has wanted to get involved in the conflict between Ukraine and Russia from minute one. A few days ago he sent an email to all Apple employees making clear his concern for those affected and for the violence that is being seen daily in the Russian invasion of Ukraine:
With each new image of families fleeing their homes and brave citizens fighting for their lives, we see how important it is for people around the world to come together to further the cause of peace.
In that same email, Tim Cook encouraged its employees to make donations to support as much as possible to deliver humanitarian aid to the affected territory. In fact, Apple promised to match the donations of its employees in a ratio of 2:1 to certain organizations, making it retroactive from February 25, the day the Russian invasion began.
Now it's time for bring the request for help to citizens and society in general through iTunes. Apple Lossless Audio CODEC (ALAC), has created a portal on iTunes in which the user can donate between 5 and 150 euros to UNICEF to help families affected by the war that Ukraine is currently fighting.