Apple buys photo and face analysis company Regaind

The face recognition offered by the Photos application is ideal for when we want to quickly search for photos of our friends or family. This system is put into operation when we are charging the iPhone, so that when analyzing the latest images we do not have problems with the battery, since it wants a somewhat complex process.

But it seems that Apple wants expand the operation of this system recognition of faces to more objects, or at least that is clear after the acquisition of the company Regaind, a company that through artificial intelligence is capable of analyzing photographs and faces.

Regaind has been working on an API that allows us to analyze the content of the photo, whose operation seems to be more intelligent than what Apple currently offers us in the Photos application, a function that iOS received a couple of years ago, but it only works well when it comes to recognizing faces. This API is capable of analyzing all the captures that we have made and showing us which is the best one, hiding the rest of the images (not deleting them) so that we can recover them if we need them.

Thanks Regaind Apple could improve the operation of the Memories function of the Photos application, a function that automatically creates albums based on events, locations ... and where usually an image that has nothing to do with that moment also sneaks in. In addition, it is also able to analyze our face to determine our gender, age and our emotions, which could allow us to search for photographs according to our mood.

A brief description of his work is offered on the Reginad website:

We help companies and developers manage massive streams of images by using state-of-the-art artificial intelligence to analyze and classify them. Your problem is often not just finding a photo of a "sailboat" or a "lion" - it's also about finding the right photo for your specific use, among many others. Regaind allows you to understand the content of an image, as well as evaluate its technical and aesthetic values, to maximize its impact with high-quality photos.


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