Apple expects increased iPhone demand in January

The Cupertino company launched the iPhone 12 and the truth is that although it did not exactly leave us with our mouths open, it did leave us satisfied with respect to the design changes that many users have been demanding for months, improving if possible the camera in the Night Mode section.

For its part, the new iPhone 12 range is having a good reception from consumers despite the fact that the health situation has complicated things. Nonetheless, Apple expects iPhone 12 sales to increase by around 30% during the first half of 2021.

According to Nikkei Asia The North American firm is going to improve all your expectations for the iPhone 12, is that good news?

We've been a bit conservative about the iPhone launch and its sales expectations for 2021. 

Production for the next quarter and the next has been slightly increased. The iPhone 12 Pro and iPhone 12 Pro Max are selling somewhat more than expected, meanwhile the iPhone 12 is holding up sales at the level of the previous model. The iPhone 12 Mini is still the worst performing device.

Now the iPhone range has been unified and we will have four annual models, clearly thinking of getting rid of the previous versions. The reality is that given the health situation few of us could expect the iPhone to be such a powerful success in this year 2020, but a server that was frozen on its iPhone X could not resist and we brought you the unboxing and analysis of the iPhone 12 that we purchased on the Apple website. Meanwhile, strong sales are expected at the usual points of sale for the Christmas campaign in the terminals of last year, which are still real beasts, perhaps the time has come to try something new.


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