We talk a lot about the movements of the guys from Cupertino when they decide to launch a device on the market, presentations that are usually in September and that mark the technological panorama of the following year. But what about those secondary markets of great importance to Apple? From a time to this partand India is being an economic powerhouse, y Apple knows that it is a country where it has to make a big impact.
Now the Cupertino guys just released a new marketing campaign focused on India promoting the iPhone 6s, but it is not just any iPhone 6s, it is the device «made in India». After the jump we give you all the details of this important campaign that the guys from Cupertino have just launched.
And it is that everything comes as a result of Apple starting to manufacture iPhone 6s units in India in June 2018 (they also manufacture the iPhone SE in India since March 2018). In the campaign have wanted to clarify the location of the device's manufacture, India, in addition to selling the features of the device itself: 12MP camera and 4K video recording, Retina HD display, A9 processor, and a high-capacity battery.
A movement, that of manufacturing devices directly in India, which has the objective of avoid taxes with import imposed by the government of India. A country of great importance for the boys of Cupertino due to the economic importance of India worldwide. We'll see what happens now with the possibility that Apple decides to manufacture other devices of the brand in IndiaSeveral reports see it unlikely and believe that the opening of assembly lines in the country are focused on selling within the country in order, as we have mentioned, to avoid the import tariffs established by the Indian government.
