Few times has Apple revolutionized an industry as much as it has happened with True Wireless headphones. In this case, the Cupertino company launched some AirPods totally different from anything seen so far and that were also light years ahead of the competition in terms of quality and functionality.
That has served Apple mainly for two things: Laying the foundations of a market that was dead and winning hundreds of thousands of fakes in its honor; Have one of the most popular devices in the history of the firm, the AirPods. The success of Apple's True Wireless headphones will be reflected in around 100 million sales around the year 2021.
According to iMore, sales so far during 2021 regarding True Wireless headphones, which obviously include AirPods and the Beats range, are being worse than expected, the brand envisioned reaching the figure of 75/85 million shipments during 2021 But estimates have dropped to 70/75 million shipments. Despite all this, Ming-Chi Kuo does not believe that this cooling of shipments and sales will be delayed too long.
Taking into account the above, Kuo points out that Apple could bet on MediaTek processors to replace the H1 processor and thus achieve a greater profit, in the same way that it would theoretically achieve greater compatibility with Android devices, which would open a new market niche that Apple has yet to exploit. Personally I think that Apple should follow the same formula as with the Apple Watch, create an especially interesting product for iOS users and Apple in general, thus attracting new users and creating a less generic user experience, that is what it has done. special to Apple so far.