The ability to listen to music wirelessly is nothing new. What was a novelty in the Apple phone is the elimination of the 3.5mm headphone port, a move that, according to those from Cupertino, they gave for the courage to want to evolve and leave behind a connector that is more than 100 years old. lifetime. Who wants to take advantage of the situation is Beats, a company that Apple bought just over two years ago.
The famous sound equipment company has launched a new ad in which we can see many famous people walking, dancing and do just about anything with a pair of wireless headphones, or at least without a cable connecting them to the device from which they get the music. One of the protagonists of the ad titled "Got No Strings" is Pinocchio, Carlo Collodi's wooden child that Disney was commissioned to bring to the big screen.
Beats unveils Solo3, Powerbeats 3 and BeatsX
The 1.42 second long ad looks like it's meant to air at prime time. In it we can see the Beats Solo3, headphones very similar to those of the previous generation with which we can listen to music for 40 hours uninterrupted. They also present other headphones where the battery is important, but in this case due to its fast charge, the Powerbeats 3 Wireless. Finally, they also present us with what they say will be our companion throughout the day, the BeatsX.
The Solo3 have been available for a while, but the Powerbeats3 and BeatsX will arrive at the end of 2016. The BeatsX will be priced at around € 150, while the Powerbeats 3 will be priced at around € 200. All three headphones are controlled by the W1 processor that is also present in the AirPods, Apple's new headphones that will go on sale in the coming weeks.