It is the era of streaming reproduction, not so long ago we told you on our sister website that Slowly it had become the most played song in the world through any streaming method, much to our regret. Even music veterans like record labels are choosing to succumb to online music theory.At least it's the only way they can taste a piece of the cake.
In another vein and focusing on the subject at hand, we find that Spotify is about to close a deal with Warner Music, one of the largest record companies in the world, which could seriously hurt Apple Music. Let's see what consequences this deal could have for Apple Music.
According to Reuters This deal could be definitively signed in the month of September, trying to achieve with it greater benefits both for the artists who are reproduced on Spotify and for the company itself, which, as you well know, has never had benefits despite being currently the reproduction medium chosen by the majority of users of all the world. And this could bring a lot of tail.
Especially if we take into account that this deal could only restrict Spotify to some artists such as Ed Sheeran or Muse ... Can you imagine an Apple Music without these types of artists? It would be signing a death sentence that Apple or anyone else could hardly bear. They have called it the biggest deal ever made in the music world and it would end with a 50/50 ratio between artists and companies. Spotify currently has more than 140 million active monthly users, of which 53 million are users of the payment system in any of its variants.
Apple should have bought Spotify a long time ago, could it and surely will if it becomes a toothache or not?