Facebook announced today that it will finally bring its Moments platform to Europe and Canada. For those who do not know, the Facebook Moments platform is a system for sharing photographs privately, through the social network. To do this, it uses a facial recognition system that allows you to identify and recognize your family and friends in the photographs. These photos can then be seen by these people who appear in them through the Facebook Moments application. It is an easy and fast way to have our photographs of that family dinner or event with friends.
However, a jug of cold water just fell, because the international version of Moments does not have the faculty of facial recognition, due to the impediments that privacy laws and other regulations imposed by both the European Union and Canada. So it will be the application that asks us about the people who appear in the photographs, something similar to the tagging system that Facebook itself already provides. In short, a decaffeinated version of Facebook Moments is the one that reaches users in the European Union.
In the meantime, they will continue to work to be able to legally implement facial recognition in Europe and Canada, although it seems like a pretty tough nut to crack. In fact, I think the application loses a lot of sense as it lacks facial recognition, because I can't imagine tagging around 80 photos after a party with friends just so they can receive them, it could become too hard work to share a few photos, which would definitely make the application practically useless. Facebook launched this application a year ago, which currently stores more than 600 million user photographs, and which has been a success in the United States of America.