IPhone sales in India down 35%

Despite the efforts that Apple is making in India, there is no way to become an alternative for citizens. Partly in logical due to the high prices of its terminals in the country, taking into account that the economy of this country does not grow at the same rate as China, but it will do so over time when the main manufacturers start to open new factories in the country, since production costs are currently high cheaper than in China. Tim Cook has made several trips to India to try to reach an agreement that would allow him to open his own stores in the country, a goal that he has already achieved and the first own stores will open over the next year.

According to Strategy Analytics, Appple has seen sales of the iPhone in all its versions have been reduced by 35%. The most obvious reason, as I mentioned above, is the price of the terminals, a price that escapes most of the country's inhabitants. But also another problem with this price reduction is due to the fact that it stopped selling the iPhone 5s a few months ago, days before the launch of the iPhone SE. The iPhone 5s that was for about $ 250 it was selling very well in the market, but Apple thought that the new iPhone SE could replace it in the market with a somewhat higher price and it is clear that it was wrong.

Previously Apple also tried sell reconditioned terminals in the country, something to which the main manufacturers in the country refused, since they could not compete on equal terms with Apple terminals, both in price and features. Apple will have to rethink its strategy in the country if it wants it to become the next goose that lays the company's golden eggs.