It is the great unknown that remains for us to reveal before September 12, and of which it is more than certain that we will not leave doubts until the end of the presentation of the iPhone 8: its price. Speculation about how much Apple's new device will sell for has been around the internet for months, and obviously they are only based on market analysis, crystal balls or mere speculation with the wishes of each editor.
$ 899 or $ 999 are perhaps the prices in which there is more agreement, and it is logical since they move in a range in which both will be quite close to the final price, except for a capital surprise that will hardly happen, both above and below. What price could the iPhone 8 have? We are going to see the evolution of prices in recent years.
Right now the price of the iPhone 7 Plus is $ 769 in its entry model (€ 910 in Spain). It is worth remembering that the price difference between Spain and the United States is due to the fact that the price in Spain already includes taxes, which does not include the price in the USA since it varies according to the state, and must be added at the end of the purchase price according to place of residence. We have chosen to compare it to the 7 Plus because it is Apple's current "Top" model, as will the iPhone 8 when it launches. The price of the 5,5-inch iPhone, the Plus, has remained virtually unchanged since this new screen size was launched.. The iPhone 6 Plus cost $ 749 but remember that with 16GB of capacity. The iPhone 7 Plus is available from 32GB capacity and the price only went up $ 20.
Contrary to the general impression outside the United States, which is that the iPhone is getting more and more expensive, the reality is that the original price of each model has remained practically unchanged since 2014, when the Plus models were first launched. If we look at the "small" models this is even more pronounced, since the price of the current 7GB iPhone 32 is $ 649, exactly the same as the free 4GB iPhone 16. That is, the small models despite having gone up from 16 to 32GB have remained with the same price for 6 years.
After all this data, would it make sense for the iPhone 8 to go up to $ 999? It would be a rise of $ 230 from one year to the next, something undoubtedly excessive. It is true that the iPhone 8 rumors say that it could be available only from 64GB, which would again mean a jump from the 32GB input of current models, but we've already seen how a leap in capacity has never meant such a huge price difference. The iPhone 8 could be available in 64, 256 and 512GB, which would mean that with a starting price of $ 999 and taking into account current price jumps, the 512GB model would cost at least $ 1199.
With that price, the iPhone 8 would cease to be competitive even in its most powerful market, the United States. The newly released Galaxy Note 8 costs $ 929 in the North American market, with 64GB of capacity (expandable up to 256GB more via microSD). If Apple wants to sell millions of units of its iPhone 8 and once again clear doubts in the markets, it has to put a price on its smartphone that allows it to be competitive, and $ 999 is not, much less if we go to higher capacities.
This would be even more pronounced in other markets, such as Europe and Asia, where a large part of iPhone sales occur. An iPhone 8 starting at $ 999 would reach the European market at no less than € 1150, which would be a major impediment for many potential buyers. The higher capacities would therefore reach € 1260 (256GB) and € 1370 (512GB). The € 1000 barrier would not be exceeded, but would have been shattered even with the base model, and that would not be good news for Apple sales.
Let's go to the lower limit set on the supposed iPhone 8 price range: $ 899. It would be an increase of $ 130 over the previous model, which is also a considerable increase. With that price, the iPhone 8 would continue to exceed the € 1000 barrier in the European market, but just barely. It would be priced very similar to the new Note 8 (€ 1010) which could be a good reference to consider. And why not keep the current price of $ 769? It is a possibility that I think should not be ruled out in a strategy that would undoubtedly make the new iPhone break sales records around the world, good news for Apple and its investors. What is your bet?
Hi Luis,
Normally I agree with you on almost everything, but in this case, I think you are forgetting the supposed 7S (or 8 if one of the versions were called Edition), that is, at what price would the 7s Plus have to come out in order not competition to 8 at launch? It would be a real suicide on the part of Apple, since if there were more than € 120 or € 150 difference between the 7s Plus and the 8, who would buy an IPhone 7s Plus if for just over € 100 you have much more screen, better camera Better processor and new design, I think that as much as we want to convince ourselves the price of the supposed 8th Edition, it will not be less than € 1199 for the basic model and € 909 for the 7s Plus, what do you think?
There are not going to be so many differences between the 8 and the 7s or 7s Plus. Rumor has it they'll share the same processor, wireless charging, and even the glass-back design. The cameras could even improve. € 150 difference between the 7s Plus and the 8 would not be so far-fetched. But like everything else, they are nothing more than conjecture and we will have to wait for Apple to show us what it has to show us in a week.
Hi Luis,
Normally I agree with you on almost everything, but in this case, I think you are forgetting the supposed 7S (or 8 if one of the versions were called Edition), that is, at what price would the 7s Plus have to come out in order not competition to 8 at launch? It would be a real suicide on the part of Apple, since if there were more than € 120 or € 150 difference between the 7s Plus and the 8, who would buy an IPhone 7s Plus if for just over € 100 you have much more screen, better camera Better processor and new design, I think that as much as we want to convince ourselves the price of the supposed 8th Edition, it will not be less than € 1199 for the basic model and € 909 for the 7s Plus, what do you think?
Well, it is quite logical. But, that is logical in the world of Apple. I am sure that whatever it is worth, people will buy it, now or in a year. I just sold myself the 6GB iPhone 128s and if the prices get really out of hand, I'll buy an iPhone 7 plus. cheaper and a well-rolled terminal. But Carlos, I agree with you. Very well argued.
Hello! One question: When would the price of the 7 and 7 Plus drop after the 12/9 announcement? Would it go down the same day or the next? Thanks!
I am urged that the iPhone 8 comes out so that I can download the 7 and be able to buy the 5s