Swatch he has more than natural reasons to complain about the irruption of the firms that handle consumer electronics when it comes to watches. The smartwatch has many advantages, one of them is to be able to change the sphere of your device whenever you want, but this is now creating a bit of controversy.
The Swiss watch firm has directly accused Samsung of copying it on its dials, what is the truth in it? We are going to know a little more in depth what are the claims and complaints of Swatch in this regard in order to create an objective opinion.
Indeed, Swatch has made public a release in which he accuses the South Korean firm of blatantly copying him:
These kinds of blatant copies of our trademarks have only one purpose, to appropriate our fame, to try to damage our reputation and the good-doing of the Swatch group companies. We have been suffering from this type of attack for decades.
It is a blatant and international violation by Samsung.
The watchmaker is currently weighing with its legal department whether or not to proceed with the legal course of these types of claims, more specifically they have quantified the damages of Samsung having copied some of their designs for the spheres at around one hundred million dollars. We do not yet know specifically which sphere it refers to, although everything indicates that it could be the standard of the watch, the one with an extremely natural design, almost like that of a traditional watch.
Be that as it may, Samsung has been accused for the umpteenth time of copying something, so much so that in the end we are hardly surprised, but we also do not understand that Swatch intends to make a cut by showing a similar design on a screen, since although they tend to be watches, they have little to do with each other.