Here we are again to talk about Apple Music, the music streaming service from the Cupertino company that has consolidated a significant user base but still cannot prevail over the competition from Spotify, the market's leading brand. In the meantime, We want to tell you a news to those who have not yet enjoyed the three free months of Apple Music, because their content and trial policies have changed drastically today, and it can be a major setback (even if the amount is tiny) for those who have not yet tried their system and who will now have to go through the checkout.
Since its launch on the last day of June 2015, Apple Music has been offering in all countries where the service was provided up to three months of totally free trial, an offer that no company has been able to match and that in fact caused quite a controversy in terms of the remuneration that artists ended up receiving in exchange for those three months of free music, with Taylor Swift, the current image of Apple Music, the main champion for the musical rights of his peers, in what turned out to be an obvious controversial campaign focused on pure publicity.
On the other hand, and without deviating from the matter, the Cupertino company has drastically changed its policy of trial months, in fact they have chosen to eliminate the free trial in three countries: Spain, Switzerland and Australia, three countries that little or absolutely nothing they have to do in terms of the market and online music. As a result, if you want to try the Apple Music system for three months, You will have to contribute € 0,99 in Spain, $ 0,99 in Australia and CHF 0,99 in Switzerland. We'd like to know what you think about this new feature in Apple's free and trial policy.
Apple's "problem" with free music
As we have said, this "problem" comes from far away, Jimmy Iovine actually left some groundbreaking statements days ago that we wanted to tell right here, exaggerating but making it clear that Apple Music is an important bet, clarifying the reason why it has fewer users than the competition:
If Apple Music had its free version, it would have 400 million users - Jimmy iovine
And it is very clear, Spotify in the position of being a service that literally does not generate money (Spotify has never made a profit) but that continues to maintain a system by which any registered user can enjoy all the music they want in exchange for listening. announcements from time to time. The question is ... Why doesn't Apple also offer Apple Music for free? Those of us who have spent years following the news of the Cupertino company know well that Apple does not easily join the freemium model, which mainly chooses to offer an impeccable service, setting prices that are sometimes tighter (such as the good offer for iCloud storage), and that at other times are extremely expensive compared to the competition (accessories such as the Magic Mouse 2).
In short, users like me have taken advantage of the months of Apple Music, not only that, but we have even been using it for a year, but at the moment of truth we have ended up opting for Spotify as a music platform. The evidence is clear, even from Apple they have come to confess that Apple Music is not very intuitive, and often does not offer the best musical recommendations, in that aspect Spotify has much more experience, Does this mean that Spotify is better than Apple Music? It is not at all different, and in these types of markets it is interesting that there are different offers where you can choose which services to pay for. The key now is that trying Apple Music in Spain for three months is no longer going to be free, you will have to provide your credit card (which before too) and you will be charged € 0,99, an alternative that Spotify has also been offering for many months.