The iPhone XS has been heavily criticized since its launch based on the "few improvements" that the model includes compared to its predecessor. Apple has returned this year to the path of the model "S" and that absence of novelties at the design level is quite noticeable. This is why bar analysts were quick to consider him dead before he was born.
However, the first estimates are beginning to be offered about the impact on the market that the iPhone XS is having. These estimates suggest that the iPhone XS and iPhone XS have been in good sales health since their launch.
The market study has been carried out by Consumers Intelligence Research Partners, and has analyzed how the terminal of the Cupertino company has entered the market since its launch on September 28. So much so that the sale has represented a total of 8% of the total iPhone in this last quarter, important if we take into account that it only participated in the analysis the less than two weeks that remained until the end of it, unlike its rivals within the range of Apple phones. For its part, the iPhone X, which is still quite strong, represented 14% of the total, and the predecessor continues to be an extremely attractive model in terms of design, power and performance.
This figure will inevitably improve with the arrival of the November sales and the launch of the Christmas campaign, when many take the opportunity to indulge themselves. It is clear that if the data is totally reliable, the Cupertino company has once again sold terminals above the expectations of those who insist on burying their devices year after year. The increased screen size that has resulted in the iPhone XS Max is attractive enough for those in need of motivation serious about renewing the device and the result has been more than evident.