In recent years, we have seen how much of the production of the devices designed in California It is carried out in China, as do most companies, both technological and other sectors. But in recent years, the price of labor has been increasing, so production has started to be less profitable.
India has become one of the countries with higher growth potential. As a result, many companies have begun not only to sell their products in the country, but have also begun to manufacture them there, which also allows them to save on manufacturing costs.
Apple has been working with the manufacturer Winstron for more than a year. is responsible for the manufacture of both the iPhone SE and the iPhone 6s in the country, which allows you to offer both devices at a much lower price than if it were made in China. According to the latest rumors, Winstron will also manufacture both the iPhone XS and the iPhone XR.
According to The Economic Times, Winstron has invested $ 340 million in its Narasapura facility to expand and meet future demand for your services in the country. The expansion phase is expected to conclude in the first half of 2019.
India is the world's fastest growing major market for telephony, a market which Apple has failed to do, mainly due to the high price of its devices and today it only has a share of 2%.
According to The Wall Street Journal, 75% of smartphones sold in the country, are priced less than $ 250, a country where 55% of all global research and development is carried out.