And we already have here the latest and most powerful installment, the presentation of the iPhone, the presentation of the iPad, the arrival of the new Mac models. There are also moments of sensitivity, the death of Steve Jobs in 2011 takes a special role in the history of Apple, however, Tim Cook has shown rise to the occasion, making Apple the most valuable company for three consecutive years. All this and much more we tell you in this latest installment of the saga that tells the story of Apple.
Steve Jobs presents the Original iPhone
Thus was born the all-in-one concept, the smartphone. The iPhone was unveiled before an exalted public in January 2007, Apple's growth was already unstoppable and the iPhone would become the most popular smartphone on the market, ruling the SmartPhone era for ten years. Today, the iPhone is still the best-selling device on the market and has catapulted Apple to be the most important company in the world (In addition, Apple introduced the first Apple TV, with the intention of creating the most popular multimedia center).
This device included the possibility of running applications, playing music, recording video, surfing the internet and many functions that until then were nothing more than an odyssey in the devices on the market. It even allowed the use of Google Maps. In addition, Apple knew that the future of smartphones was through applications, that's why created the App Store, an application store supervised by Apple employees on July 10, 2008, the application store that has become the most profitable in the world today. We move on to the Apple iPhone device launch timeline
- iPhone Original - January 2007
- iPhone 3G - February 2008
- iPhone 3GS - June 2009
- iPhone 4 - June 2010 (birth of iOS)
- Iphone 4s -
- iPhone 5 - September 2012
- iPhone 5S - September 2013
- iPhone 5C - September 2013
- iPhone 6 - September 2014
- iPhone 6s - September 2015
- iPhone SE - March 2016
With the arrival of the iPhone 4 came the birth of iOS, a mobile operating system that Apple has tried to refer to for optimization and performance, since then it has undergone four major updates, including many other minor updates, up to iOS 9.3.1, current system
Apple introduces the iPad
Apple Lossless Audio CODEC (ALAC), presented the first tablet with a mobile operating system on the market on January 27, 2010, a 9,7-inch multi-touch device never seen before. With all the qualities that an iPhone had in enormous dimensions, this allowed to consume content in a much more comfortable way, in addition to significantly boosting the iBook Store, Apple's book store, since on a device of that size it made much more sense read books.
Thus, the iPad has been growing in benefits but not in size, accompanied by all the news that we were seeing appear on the iPhone. They even varied in size, we saw the birth of the iPad Mini and later the iPad Pro (13 inches). Currently the iPad, imitating the iPhone, is the best-selling tablet on the market.
The iMac and MacBook range continues to grow
Thus, the iMac range continues to grow, since 2008 the intention is to minimize space, until it reaches the iMac that we know today. Putting aside the plastic models to unify in a really well designed screen and a unibody body. On the other hand, In 2008, Apple's laptop was the best-selling model in the United States.
In October 2008 the first MacBook Pro arrived, the first with an aluminum Unibody cover, and it also progressed in software until 2011 when it decided to stop manufacturing the original MacBook. The same 2008 Apple also presented the Macbook AirAn extremely slim 11-inch model that turned the market upside down, Apple had done it again once again. In addition, the MacBook Air became the most environmentally friendly laptop.
The last coup de grace was in 2015, when Apple recovered the original MacBook, but this time also made of aluminum, a laptop without fans that also became the thinnest and lightest on the market, replacing the MacBook Air, but with a price that it made the Air the cheapest in the range. Apple's professional range, the Mac Pro, was also revamped in 2013, with an extremely small design, similar to a small black trash can, yet another boasting once again the potential of Jonathan Ive.
2011: The death of Steve Jobs and the arrival of Tim Cook
The hero and villain of Apple said goodbye in 2011, born in Palo Alto in 1955 left us at 56 years old. Cover of Time magazine back in 1982 and creator of the most popular company on the planet. Steve Jobs was a peculiar character, he did not even have a salary, unlike the great executives he only charged $ 1 for his work at Apple, his benefits were the income from his shares. If the company did well he would be tremendously rich, but if Apple did badly, he would fall too.
In 2011, before dying, he resigned from his position as CEO of Apple to be replaced by his pupil Tim Cook. He struggled with pancreatic cancer diagnosed in 2003, however due to his Buddhist and vegetarian principles he refused to take medication to follow an alternative medicine diet, a fact that led to a quick death. Only two years before his death, he made his last presentations, introducing iCloud on the same day, June 6. Until the day before his death, Jobs had been working for Apple as a Director. Shares of Apple fell five percentage points automatically, yet Tim Cook has proven to be up to the task. Rest in peace Steve.
The Tim Cook era begins
And so on until now. Tim Cook has been CEO of the company since 2011, and despite the fact that many predicted once again the fall of Apple after the death of Jobs, Tim Cook has proven to rise, catapulting the company to be recognized as the most important the world for the third consecutive year. From the hand of Tim Cook we have seen the birth of great products such as the iPhone 6 and the Apple Watch.
In addition, Apple acquired Beats to focus on music in May 2014, to move to launch their own music streaming service in June 2016, a music service with 15 million subscribers which makes it the second most important. In addition, Apple TV has undergone a radical update, also in 2015. Meanwhile, Apple continues to focus on many projects, after the presentation this month of the so-called iPhone SE, the most powerful 4-inch phone on the market, we know that they are working in the development of an electric car as well as a television streaming service. With Tim Cook the App Store has also found record numbers, becoming the most fruitful app store for developers.
We cannot ignore that with the arrival of Tim Cook, Apple has become one of the most environmentally friendly companies, annually presenting clean energy and product renewal programs. In addition, Tim Cook declared his homosexuality a few years ago, becoming a strong representative of the LGTB collective worldwide. Nor can we leave behind Tim Cook's interest in preserving our privacy, his notorious fight against the FBI for its refusal to include back doors in iOS has monopolized the latest covers.
Previous deliveries:
If you have read the four installments, I thank you for taking the time to go to the web four times to get to know Apple completely from start to finish. I hope you liked it, and if you have something to contribute, the comment box is your means of transmission.
Nice four episode article