One of the pioneering companies in the manufacture and design of locator products put up the "for sale" sign a few months ago and the Life360 platform will pay for it. The truth is that this company that was one of the pioneers in having this type of locator products was absorbed by other large companies that launched their similar products. Apple and Samsung among many others caused the sales of Tile locator devices to drop in sales and now this company officially communicate its sale.
Life360 will pay 205 million dollars for Tile
The merger that was announced by the head of Tile, CJ Prober, It will take place in the coming months and possibly no employee will be laid off as indicated by the directors of both companies. What is evident is that Apple with its AirTags gave an important blow to companies like Tile, which to date had no prominent rivals or rivals in this market and now it is time to reinvent itself to be able to compete against the Cupertino company.
Nowadays, competing against the Cupertino firm in this type of location devices in terms of functionality with iOS is practically impossible if we add the «Search» function, so Tile finally gets carried away by the situation and announces its sale. Before the launch of Apple AirTags, Tile showed their dissatisfaction with the little integration that Apple allowed them between devices. Apple closed in on location issues and third-party products to offer their own devices for what was the beginning of the death of products like Tile for iOS. In principle, this will not affect the technical service or guarantees of the Tile products that many users continue to have in their hands.